Chinese New Year is the perfect time to make a lasting impression with custom-made items. At Peluche Création , we help you create bespoke plush toys specially designed for this important event in the Asian calendar. You can also find our selection of promotional items.

Every year, between January 21st and February 19th (according to the Chinese lunar calendar), it's a time for renewal, celebration, and exchanging greetings. Why not create an exclusive plush toy to embody your values ​​and delight your clients?

Why make custom-made plush toys for Chinese New Year?

Stuffed animals aren't just cute; they convey a message, an identity.
For Chinese New Year, they can represent:

Luck (good luck charm) 🍀

Prosperity (traditional symbols) 🌟

The mascot of the year (Chinese zodiac animal) 🐉

Or your brand identity adapted to Asian codes 🧧

🧵 How does the creation of a custom-made plush toy work?

Creating a custom plush toy with us is simple and structured. Here are the steps:

– Your request : a drawing, a sketch or a simple idea, accompanied by your deadline, quantity, color codes, specific textures… addition of your logo in embroidery, on the plush label, etc.

– Our response: a precise quote and a feasibility study.

– The prototype : we design a sample with adjustments based on your feedback.

– Validation & production: once validated, the plush toy enters manufacturing .

– Standards, storage & logistics: we take care of compliance with CE standards , storage or delivery if needed.

🐉 Original plush toy ideas to celebrate the Chinese New Year

For Chinese New Year, many original ideas can be brought to life as plush toys. The little panda , an emblem of gentleness and peace, is always a favorite. The Chinese dragon , meanwhile, embodies power, prosperity, and longevity. A steamed dumpling , or a red lantern , a symbol of light and good fortune, can also be transformed into plush toys. It's also possible to represent the zodiac animal of the year : in 2025, for example, it was the wood snake, which symbolizes intelligence, discretion, and rebirth.

For which sectors?

Many sectors can capitalize on this opportunity. A restaurant chain, for example, could offer a plush toy as a gift with special orders. A clothing brand could create an exclusive limited-edition series, while a bank could reward its loyal customers with a meaningful premium item. Regardless of your industry, a custom-made plush toy becomes an emotionally resonant gift that sets you apart from the competition.

Lately, Labubu plush toys have been all the rage; the collectability factor is driving sales. This enthusiasm shows that plush toys are a highly valued product and remain effective as a marketing tool.

So no matter your sector, using plush toys for your communication is always a safe bet.

Chinese New Year is a cultural celebration, but it's also a powerful marketing tool . By creating a custom plush toy , you enhance your brand and make your communication campaigns more dynamic.

If you'd like to create a memorable moment at the start of the year, our team is ready to listen and design a unique plush toy that is both beautiful and high-quality. Contact us to bring your project to life!