The 2024 Olympic Games are just around the corner and the whole world can't wait. France produced an emblematic soft toy for this event, like the Phrygian cap which is a known symbol of the French Revolution.
Since its release, this product has traveled around the world and become very popular. If you own an establishment open to the public , you should consider offering this plush toy to attract visitors during the period of the 2024 Olympic Games. But why is this an advantage? We will see in more detail!

A little general culture boost?

 The history of the Olympic

Since the Grenoble games in 1968, where the first Olympic mascot , Schuss, a character inspired by the world of alpine skiing, was introduced, each edition has created its own visual story. From mythical animals to fantastic creatures, these mascots become the very identity of the Olympic and Paralympic Games. These mascots are often designed to reflect the cultural richness and history of the host region, while being crafted to embody the ideals of Olympism and the Paralympic Movement.

Each mascot symbolizes a competitive, friendly, inclusive and above all memorable event.

The story of the Phrygian Cap

The Phrygian cap has a rich history dating back to antiquity, but it was during the Roman Empire that it gained particular fame. In France, it was in 1789 at the heart of the French Revolution that the Phrygian cap became the emblem of freedom. This symbol of the French Republic is present in town halls, on coins, postage stamps, famous works of art and is now the emblem, the mascot of the 2024 Olympic and Paralympic Games in Paris.

A unique and soon to be iconic Plush

“We wanted to stand out and not choose an animal but an ideal”

Tony Estanguet.

For previous editions of the Olympic Games, an animal mascot was generally chosen. For the games of the XXXIII Olympiad, France wanted to distinguish itself by opting for a unique mascot representing the Phrygian caps.

This year it's the turn of the Olympic phryges to shine internationally ! By offering this product to your customers, you show that your establishment or store supports the 2024 Olympic and Paralympic Games. It also helps create an atmosphere and bring a little lightness to your customers. Phryges soft toys thus become a must-have for the year 2024, symbolizing not only the Olympic spirit, but also the commitment and dynamism of your company.

A product that can bring considerable benefits

The benefits that this mascot can bring you

By offering this plush in your establishment, you will be able to benefit from many business opportunities during the period of the 2024 Olympic Games. Your company will be recognized as supporting this important event and it can bring excellent free publicity to your brand or business!

Offering this product can also generate considerable revenue as it is a high-end souvenir that is highly sought after by people visiting France during this time. It can also be used as a tool to increase your visibility on the Internet, for example putting forward a giant Phryge mascot in your establishment guarantees a photo and sharing of your structure and will leave a beautiful memory of welcome in the minds of your holidaymakers.

Our 5 ideas for distributing Olympic soft toys

Whether you are a restaurant, a hotel, or any other establishment that wishes to welcome Olympic supporters, we give you ideas for distributing the famous Olympic mascots 

1/ Welcome Gift

Offer the mascots as a welcome gift when guests arrive at the hotel. This creates a positive first impression and immediately puts them in the Olympic spirit.

2/ Olympic Menu

Create a special children's menu for the Olympic and Paralympic Games by including a competition to win the stuffed animals.

3/ Promotional Packs

Offer promotional packs including a night at the hotel, a meal in a partner restaurant, and an Olympic mascot.

4/ Distribution during Special Events

Organize special events at your establishment to celebrate the Olympics. Distribute the mascots during these events, perhaps during themed evenings or screenings of Olympic competitions.

5/ Games and Competitions

Organize games or competitions around the Olympics. Customers can enter to win mascots by answering questions about the Olympic Games.

Ultimately, offering the 2024 Olympics plush in your establishment or store can be very beneficial during the 2024 Olympic Games in France. It represents the Phrygian cap which symbolizes the freedom and independence of the country and it is very appreciated for its unique and emblematic appearance.

This plush can be used as a free advertising tool and provide excellent visibility for your brand or business while generating considerable revenue from people visiting the country during this special time!

So do not hesitate to officially enthrone this charming little Phrygian crest in your home! 🙂