The 2024 Olympic Games are fast approaching, and the whole world is eagerly anticipating them. France has created an iconic plush toy for the event, modeled after the Phrygian cap , a well-known symbol of the French Revolution. Since its release, this product has gone global and become incredibly popular.
If you own a business that welcomes the public , you should consider offering this plush toy to attract visitors during the 2024 Olympic Games. But why is this an advantage? Let's take a closer look!

A little boost of general knowledge?

 The story of the Olympic

Since the 1968 Grenoble Games, which introduced the first Olympic mascot , Schuss, a character inspired by the world of alpine skiing, each edition has created its own visual story. From mythical animals to fantastical creatures, these mascots have become the very identity of the Olympic and Paralympic Games. These mascots are often designed to reflect the rich culture and history of the host region, while also being developed to embody the ideals of Olympism and the Paralympic Movement.

Each mascot symbolizes a competitive, friendly, inclusive and above all memorable event.

The story of the Phrygian Cap

The Phrygian cap has a rich history dating back to antiquity, but it was during the Roman Empire that it gained particular renown. In France, it was in 1789, at the heart of the French Revolution, that the Phrygian cap became the emblem of liberty. This symbol of the French Republic is present in town halls, on coins, postage stamps, famous works of art, and it is now the emblem and mascot of the 2024 Paris Olympic and Paralympic Games.

A unique and soon-to-be iconic plush toy

“We wanted to stand out and choose an ideal rather than an animal.”

Tony Estanguet.

For previous editions of the Olympic Games, an animal mascot was usually chosen. For the Games of the XXXIII Olympiad, France wanted to stand out by opting for a unique mascot representing the Phrygian caps.

This year, it's the Olympic Phrygian plush toys' turn to shine internationally ! By offering this product to your customers, you demonstrate that your establishment or store supports the 2024 Olympic and Paralympic Games. It also helps create a festive atmosphere and bring a touch of lightheartedness to your customers' experience. The Phrygian plush toys are becoming a must-have for 2024, symbolizing not only the Olympic spirit but also your company's commitment and dynamism.

A product that can bring considerable benefits

The benefits this mascot can bring you

By offering this plush toy in your establishment, you can benefit from numerous business opportunities during the 2024 Olympic Games. Your company will be recognized as supporting this important event, and this can provide excellent free publicity for your brand or business!

Offering this product can also generate considerable revenue, as it's a high-end souvenir that's highly sought after by people visiting France during this period. It can also be used as a tool to increase your online visibility; for example, displaying a giant Phrygian mascot in your establishment guarantees photos and shares of your business and will leave a lasting impression on your guests.

Our 5 ideas for distributing Olympic plush toys

Whether you're a restaurant, a hotel, or any other establishment that wants to welcome Olympic fans, we'll give you some ideas for distributing the famous Olympic mascots 

1/ Welcome Gift

Offer the mascots as a welcome gift to guests upon arrival at the hotel. This creates a positive first impression and immediately puts them in the Olympic spirit.

2/ Olympic Menu

Create a special children's menu for the Olympic and Paralympic Games , including a competition to win plush toys.

3/ Promotional Packs

Offer promotional packages including a hotel night, a meal at a partner restaurant, and an Olympic mascot.

4/ Distribution at Special Events

Organize special events at your establishment to celebrate the Olympics. Distribute mascots during these events, perhaps at themed parties or screenings of the Olympic competitions.

5/ Games and Competitions

Organize games or competitions around the Olympics. Customers can participate to win mascots by answering questions about the Olympic Games.

Ultimately, offering the 2024 Olympic Games plush toy in your establishment or store can be very beneficial during the 2024 Olympic Games in France. It represents the Phrygian cap, which symbolizes the country's freedom and independence, and is highly valued for its unique and iconic design.

This plush toy can be used as a free advertising tool and offer excellent visibility to your brand or business while generating considerable revenue from people visiting the country during this special period!

So don't hesitate to officially welcome this charming little Phrygian crest into your home! 🙂