The European Food Safety Authority (EFSA) is an agency of the European Union founded in 2002, headquartered in Parma, Italy. Its main mission is to assess and communicate on the risks associated with the food chain, with the aim of guaranteeing food safety and protecting the health of European consumers.
The custom-made Parasite soft toy for the EFSA
This custom-made soft toy, representing a parasite, was specially designed for the EFSA, following a collaboration with the communications agency Gopa Com, who contacted us for this project. It aims to raise awareness in an original and engaging way during a press conference, highlighting the agency's ongoing efforts to protect the health of European consumers from food risks.
Customization of the Parasite plush toy for the EFSA
The custom-made Parasite was designed from the sketch above, with its 30 centimeters in diameter the plush offers both an educational and amusing representation of an element invisible to the naked eye
Parasite Promotional Plush Standards
EFSA's tailor-made Parasite soft toy meets children's standards and regulations EN71-1-2-3 and REACH.
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